What is the Marketing Value Program (MVP)

The Marketing Value Program (MVP) was created exclusively for California Earthquake Authority (CEA)-trained agents to help market CEA policies to potential earthquake policy customers. 

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As an MVP member, you have access to:

• Free personalized, postage-paid direct mail available in English, Chinese, and Spanish
• Earthquake information and resources to help you explain risk to your customers
• Free promotional items for your customers, like preparedness checklists and flashlights
• Training Videos

To become an MVP member, you need to:

• Have a valid California property and casualty insurance license,
• Be appointed to write CEA earthquake policies with one of our participating insurers, and
• Successfully complete a CEA in-person, online, or webinar agent training within the last two years.

Once you’ve successfully completed CEA training, you’ll have automatic access to MVP. Just log in to the MVP site to begin taking advantage of your MVP benefits. It’s that easy!